Terms of Service



Last update 13.06.2024.


We have aimed to write our Terms of Service in an easy-to-understand language. We also prepared a summary of the most important information below:

  • The Websites are outlets where event organisers and tour operators sell tickets. We (the Company) do not organise events.
  • When you sign up for an event through one of our Websites (worldsmarathons.com or ahotu.com), we are only responsible for the same participation conditions as those offered by the organiser of the event. It is the organiser that may be held responsible and/or liable for any faults, defects or damages concerning the event you have signed up for. Our liability for any and all damage under our Terms of Service and under applicable laws is limited to the amount you have paid for the ticket.
  • Your registration is 100% official the moment you finalise the payment.
  • You have to abide by the rules of the event for which you registered. 
  • Cancellations, refunds or deferrals are only possible if they are offered by the organiser of the event. Find out more in the Refund Policy.
  • You do not have to create an account on our website to register for an event.
  • Scroll to point 5 to learn how we use cookies to improve your experience on the Websites.
  • We are committed to data protection and your privacy. Scroll to point 10 to learn how we process your data and to access our privacy policies.
  • We may change those Terms of Service from time to time.

Now that you know the most important bits, you are ready to dive into the details.


1. The Company

The World's Sports Group AB 559044-2454 (the “Company”) is registered in Sweden, with its postal address at c/o Melchert, Hagagatan 24, 113 47, Stockholm, Sweden.

The Company operates websites (“Websites”) that help to promote and sell tickets and packages to sport events (each called an “Event”) of external organisers of such Events (each called an “Organiser”). These services are below referred to as the “Services”. 

By accessing or using our Services, you agree to the following terms and conditions.

2. The Websites

The Company operates through multiple Websites, including but not limited to ahotu.com and worldsmarathons.com and any sub-sites thereof, which are published and maintained by the Company as a service to its visitors.

3. The Services

The Company acts solely as an intermediary for the sale of tickets to various Events as a platform to facilitate transactions between users and event Organisers. While the Company facilitates ticket sales, it does not assume responsibility for the delivery, quality, or any aspect of the Event itself, including any add-on products or services related to the Event. The Organiser of each Event is solely responsible for the organisation, execution, and delivery of the Event and any associated products or services. We strongly encourage you to review and familiarize yourself with the terms and conditions set forth by the Organiser for each Event, as they govern your participation and any associated rights or obligations. By purchasing tickets or participating in any Event through our platform, you acknowledge and agree that the Company is not liable for any issues, disputes, or claims arising from or related to the Event or any associated products or services.

The Company may redirect you to an external website, where it will be possible for you to register for an Event. An information page will be shown, informing about the redirection.

4. Membership

You may establish a membership account at the Website by signing up with your email or using an external social media profile, e.g. Facebook.

4.1. Newsletter

When creating a membership account, you are given the option to agree to receive emails that may contain marketing material. As a subscriber, you are able to unsubscribe anytime via the unsubscribe link placed in every newsletter. Furthermore, as a member, you are able to cancel email marketing from the Company at any time by changing the profile settings or contacting our customer support at info@worldsmarathons.com or contact@ahotu.com.

5. SLS/TLS - security and credit card details

We do not store your credit card information.

All credit card information is handled securely on an HTTPS (Hypertext Transfer Protocol Secure) page and transferred via TLS (Transport Layer Security) cryptographic protocols that provide communications security over a computer network.

6. Web browser cookies

A cookie is a small amount of data, which often includes a unique identifier, that is sent to your computer, tablet or mobile phone (referred to here as a "device") web browser from a website's computer and is stored on your device's hard drive. On the Websites, cookies record information about your online preferences and allow us to tailor our Websites to your interests. Read more about how we use cookies in our cookie policies:

7. Delivery

Provided that you complete the ordering process as requested; provide correct contact information, finalise the payment etc., you will receive notice of confirmation of your Event ticket straight away. The confirmation notice will give you the right to participate in the Event, given that you follow the rules set by the Organiser.

8. Event rules

You must follow the specific terms and conditions set out by the Organiser regarding the Event; such as age limit, time limit of the race, second-hand sales of tickets and refund policies.

It is your sole responsibility to be in good health and physically prepared to complete the Event. The Company assumes no liability whatsoever for members’ and participators’ accidents or physical injury or death. In regard to the liability of the Organiser, please check their respective website.

You must be prepared to show a valid Identification Document (ID) to receive your race number and timing chip.

9. Cancellations and refunds

9.1. Refund Policy that applies to bookings

The Company applies the same Terms & Conditions and Refund Policies as applies to the Event to all tickets sold on the Websites.  

If the Organiser offers refunds or deferrals for an Event, this applies to the tickets sold for that Event on the Websites.

The Organiser is fully in charge of the Event and all possible cancellations or changes in the program, and may need to reschedule or cancel the Event if they consider this necessary. The Company is not liable for any damages that may result from such a cancellation or change in the program. 


The Company offers a 24h Cancellation Policy on some Websites, see 9.3 below.

For more information, please refer to our Refund Policy.

9.2. Refunds

Events are scheduled to take place on a certain date or within a set time period. If the Event is delayed or cancelled or if you withdraw for any reason, the Company will not refund your ticket costs. 

Your ticket costs may be refunded by the Organiser. In such cases, they can be refunded either through our Website, or via other forms of payments.

The Company assumes no liability for any costs, expenses or losses of any kind incurred by you in connection with the Event including, without limitation, your accommodation and travel to the Event.

9.3. The 24h cancellation

On some Websites, the Company offers a refund if the order is revoked within 24 hours from your receipt of the confirmation notice, given that the Event will not take place within the next 7 days.

Cancellations can be made in the user's account. If the user who wishes to cancel the order has no account, they will have to create one using the same email address that has been used for placing the order.

24 hours after you have received the confirmation notice, no refunds are allowed through the Website, unless you have purchased the Refundable Booking add-on, or the Organiser offers a refund for the Event that you have purchased tickets for.

9.4. Refundable Booking add-on

The Company offers a Refundable Booking add-on on some Websites that allows you to get a full refund for your ticket should you cancel your order. 

The Refundable Booking add-on service fee is non-refundable in case of cancellation of the order or when you change your ticket to a more expensive one. The exception is when you request a refund within 24 hours after placing your order. In that case, we refund 100% of the cost of the Refundable Booking add-on.

The price of the Refundable Booking add-on fee differs between ticket types. If you upgrade your ticket to a more expensive one, you will be required to pay the price difference of the Refundable Booking add-on fee in order to extend the cover to your new ticket.

The service is offered by the Protect Group. All refunds processed by them are subject to their sole discretion.

9.5. Processing of refunds

The Company will normally refund any money received from you using the same method originally used by you to pay for your purchase, e.g. VISA card payment. Depending on your bank, the refund typically takes 5-10 business days.

Refund requests for customers who purchased the Refundable Booking add-on are processed by the provider of the service - the Protect Group. Refunds claimed via this service are issued in a form of an international bank transfer.

9.6. iTAB add-on

You may purchase an iTAB add-on to put on your medal that specifies your race time. The iTAB is a customized and personalized item. When you purchase an iTAB add-on in our checkout you accept the cost of the add-on will not be refunded, even if your registration is cancelled and refunded or you withdraw for any reason. Your iTAB purchase will continue to be valid in the form of iTAB Lifetime Credit, which you can use for any future event which offers medals.

10. Processing of Personal Data

We are committed to data protection and your privacy.

The Company is the data controller of the personal data you provide when you visit the Websites and when you create a membership account at the Websites and for the payment data you provide when you order products and Services through the Websites. The Organiser is the data controller of the personal data you provide when you register for an Event and the Company only processes such data on behalf of the Organiser, i.e. the Company is the data processor.

When you purchase an add-on product or service on our Websites, you agree that we transfer some of your personal data to the Provider of that service or product. This data is essential for delivery of your product or service, and the Provider becomes the data processor.

For further information on how the Company processes personal data, see our privacy policies:

worldsmarathons.com privacy policy.

11. Price and currency

The prices and the referrals of local currency, equivalent credit, will be calculated using a system-wide rate, known as the base exchange rate, using data from one or more third parties. The Company regularly updates the base exchange rate, but it may not be identical to the real-time market rate.

Depending on your location and your chosen form of payment, you may be charged in your local currency. The final amount will be a result of a conversion made by the provider of the payment service.

12. Company affiliate program

The Affiliate Program allows registered members, i.e. those with a membership account, to earn credits which can be redeemed and used as a payment method when purchasing future Event tickets. You are enabled to earn credits by referring others to use the Company's services and later use these credits for a partial or full payment for a race ticket or other products sold via the Websites.

12.1 How to earn credits

Users, registered at Websites, can earn credits and use these credits as a payment method for future purchases. There are multiple ways to earn credits:

These are common use cases; but the list is not exhaustive: (1) a referred friend clicks on a referral link to create a valid user ID, agrees to our Terms of Service and then purchases a race ticket. (2) you promote a specific Event on your personal site or social media using a referral link (3) you conduct a specified action on the Websites, e.g. write a review.

You will be credited the amount specified on the Websites or in related material. You will only be credited if the full payment goes through and if there are no post-purchase cancellations or changes to the booking.

Referred friends that have used a valid referral link may also receive a Credit if indicated in the referral material.

12.2. Redeeming credits

Credits can only be redeemed via the Websites. You will be able to see your credits in your membership account and on the checkout page when you do a purchase on the Websites.

Credits must be used within two years from the date they are issued. After two years, the Credits will expire. Credits have no cash value and may not be transferred or exchanged for cash. Credits accumulated in separate user accounts may not be merged into one account.

12.3 Termination and changes

The Company may suspend or terminate the ability to collect credits or a user’s ability to participate in the Referral Program at any time for any reason.

The Company reserves the right to suspend accounts or remove Credits upon notice of any activity that the Company suspects is abusive, fraudulent, or in violation of the Company’s Terms of Service. The Company reserves the right to review and investigate all referral activities and to suspend accounts or modify referrals in the Company's sole discretion as deemed fair and appropriate. The Company reserves the right to discontinue the referral program at any time for no given reason. The credits will then no longer hold any value.

All decisions regarding the user balance will be final and at the Company’s sole discretion.

Unused Credits expire after 24 months at the end of the calendar month in which the Credits were earned.

13. Travel packages

The General Terms and Conditions for Travel Packages applies to travel packages purchased on Websites.

14. Intellectual property

All content on our Websites, including but not limited to text, graphics, logos, images, audio clips, digital downloads, data compilations, and software, is the property of the Company or its content suppliers, and is protected under international intellectual property right laws.

15. User generated content

We make it possible for you to upload content to our Websites, however this material must not be: potentially viewed as defamatory; offensive or discriminatory; include anything illegal; or infringe on the rights of a third party. 

By submitting any content, including but not limited to comments, reviews, photos, and videos, to this website, you grant the Company a non-exclusive, royalty-free, perpetual, irrevocable, and fully sub-licensable right to the use and access of your content, including but not limited to the right to reproduce, modify, adapt, publish, translate, create derivative works from, distribute, and display such content throughout the world in any media. You represent and warrant that you own or have the necessary license(s) to publish the content that you submit to our Websites; that the content does not infringe on the rights of any third party; that the content is accurate; that use of the content you supply does not violate this policy and will not cause injury to any person or entity; and that you will indemnify the Company for all claims resulting from content you supply. 

The Company reserves the right to remove or edit any user-generated content at its sole discretion. 

You have the right to delete your content from your account on our Websites at any time. This right does not infringe on the Company’s right to use your content as stated above.

16. Limitation of liability

The Company acts as an intermediary between the Organiser and the customer. The Company’s liability is thereby limited to its services and direct damages only, and, in any event, shall not exceed the amount received by the Company for the purchased ticket and/or items. The Company assumes no liability for any indirect, consequential, or incidental damages arising from your purchase, participation in the Event, or use of its Websites. Any additional damages or claims should be directed at the Event Organiser who is liable for faults and defects in the Event delivery.

17. Applicable law and dispute resolution

These Terms of Service will be governed by and construed in accordance with the laws of Sweden without reference to its conflict of laws principles.

17.1. Consumers

In case of a dispute between the Company and a consumer, the parties shall use their best endeavours to find an amicable solution. Should the parties not be able to settle the matter amicably, all disputes arising in connection with the parties’ relation and this agreement shall be finally settled in a Swedish court of law.

A consumer residing in the EU has the right to turn to an alternative dispute resolution body to settle a matter amicably. For this, you may use the online platform for complaints available on the EU Commission’s website, www.ec.europa.eu/odr, or turn directly to the Swedish National Board for Consumer Complaints via www.arn.se. The National Board for Consumer Complaints is an approved body for alternative dispute resolution and operates under Directive 2013/11/EU on alternative dispute resolution for consumer disputes.

17.2. Organisers and businesses

In case of a dispute between the Company and an Organiser or another business (non-consumers), the parties shall use their best endeavours to find an amicable solution. Should the parties not be able to settle the matter amicably, all disputes arising in connection with the parties’ relation and this agreement shall be finally settled under the expedient arbitration rules (Sw. förenklat skiljeförfarande) of the Stockholm Chamber of Commerce. The place of arbitration shall be Stockholm, Sweden.

18. Amendments

The Company may change its Terms of Service from time to time in the Company’s sole discretion. Any such changes will be posted on the Websites. The Company encourages visitors of the Websites to frequently check the Terms of Service. By accessing the Websites or using the Services after we make any changes to the Terms of Service, you accept those changes.

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